Synexis
Client
Synexis
Year
2025
Services
Brand Strategy
Branding and Identity Design
UI Design
Industry
Neurotechnology
Team
EITHE STUDIO
Synexis as the Future of Cognitive Wellness
The future of wellness isn’t about doing more; it’s about knowing yourself better. Synexis brings neuroscience out of the lab and into everyday life, starting with HALO, a neural band that listens to your brainwaves and reflects your inner world to you. When your mind becomes visible, every decision becomes more intentional.
The goal was to create a science-driven, futuristic, and human-centered identity for Synexis and design a consumer-facing EEG device built around clarity, calm, and cognitive insight.
This project seamlessly integrates industrial design, branding, motion graphics, copywriting, and visual direction into a unified system.
One of the most important parts of this project was turning brainwave science into a design asset.
Waveform System
Each brainwave frequency has its own visual rhythm:
• Delta (0.5–4 Hz) — slow, rolling clarity
• Theta (4–8 Hz) — intuitive, creative
• Alpha (8–12 Hz) — calm, relaxed alertness
• Beta (12–40 Hz) — fast, focused, active
I used these patterns to build brand patterns, poster graphics, UI inspiration, and motion cues.
To bring HALO to life, I created a short video showing the device rotating, assembling, and syncing with neural waves.
The animation direction borrowed from clean product cinematics.

















